There is a school of thought that believes people are either left-brained or right-brained, meaning that one side of their brain is dominant. If you’re mostly analytical and methodical in your thinking, and technology comes easily, the theory says that you’re left-brained. If you tend to be more creative or artistic, you’re right-brained.
The left brain is more verbal, analytical, and orderly than the right brain. It’s sometimes called the digital brain. It’s better at things like reading, writing, and computations.
The right brain is more visual and intuitive. People sometimes refer to it as the analog brain. It has a more creative and less organized way of thinking.
Since many artists are right-brained, and the digital age is left-brained, some major mistakes can be made while using technology for their businesses by artists.
Here are the top 7 (with sub-bullets) mistakes artists make in technology:
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Not staying up to date on new technologies: It’s important for artists to stay on top of new technologies and trends, as they can greatly impact their work and the way they create it, store it, and sell it. Failing to do so can result in missing out on opportunities and potentially falling behind in the industry.
- Not taking the time to learn new software – Technology can be overwhelming when you don’t have the proper knowledge, so it’s important for artists to take the time to learn new software and tools.
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Ignoring the importance of online presence: In today’s digital age, having an online presence is crucial for artists. Failing to maintain a strong online presence can result in missed opportunities and a lack of visibility.
- Not properly using social media: Social media can be a powerful tool for artists to promote their work and connect with their audience, but it’s important to use it effectively. Failing to properly use social media can result in a lack of engagement and missed opportunities.
- Poorly designed websites – A poorly designed website can leave a bad impression on potential fans, so artists should take the time to learn the basics of web design or hire a professional to create a website that looks great.
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Neglecting to protect their digital assets: With the proliferation of online platforms and social media, it’s important for artists to take steps to protect their digital assets and ensure that their work is not stolen or used without permission.
- Not properly using copyright laws: It’s essential for artists to understand copyright laws and how they can protect their work from being used without permission. Failing to do so can result in lost revenue and potential legal issues.
- Not diversifying – Technology can be a great way to diversify your portfolio and reach new fans, so artists should look for opportunities to experiment with new mediums.
- Not using technology to help with workflow – Technology can help streamline workflows and make the creative process easier, so artists should look for ways to incorporate technology into their workflow.
- Overloading on technology: While technology can be a great asset, it’s important for artists to not get overwhelmed and overuse it. It’s important to take breaks and give yourself time to focus on other things, such as traditional techniques or exploring different mediums.
